Investment Strategy
Vision 2030 Alignment
Our portfolio is strictly aligned with the Saudi Vision 2030 initiative, ensuring government support and long-term sustainability. We target sectors that are earmarked for massive growth, specifically tourism and entertainment.
Value-Add
Acquiring existing hospitality assets that are underperforming and injecting capital and management expertise to revitalize them.
Ground-Up Development
Partnering with local developers to create flagship properties in emerging destinations like NEOM and the Red Sea Project.
Strategic Credit
Providing mezzanine debt and preferred equity to top-tier sponsors to fill capital gaps in high-quality projects.